Companies explicitly highlighted by the official BDS Movement as current campaign priorities, or widely endorsed grassroots targets.
- AXA (insurance, linked to Israeli banks/arms; under pressure until divestment is verified)
- HP (Hewlett Packard Inc / HPE) (provides digital infrastructure for Israeli government and military)
- Siemens (EuroAsia Interconnector project)
- Microsoft / Xbox (cloud & gaming partnerships with Israeli forces)
- Airbnb (tourism in settlements)