Privacy marketing has evolved into an entire ecosystem of influencer endorsements and buzzwords—think “military-grade encryption” and “complete anonymity.” Yet these glossy claims often obscure the technical realities of what VPNs can and cannot do.
Even so-called “no logs” policies demand more than marketing pages to be credible; you need verifiable audits and technical documentation.
- Identify your specific risks: Understand what threats you face and what data you need to protect.
- Build a layered defense: Combine tools and practices to enhance your privacy posture.
Seek providers that back up their promises with:
- Public security audits
- Reproducible builds
Avoid flashy slogans and look for evidence-backed claims.
The privacy community is a treasure trove of knowledge. Look for:
- Researchers publishing open source solutions.
- Documentation on vulnerabilities and best practices.
- Accountability for service providers through public scrutiny.
Base your decisions on evidence and transparency, not influencer hype. Your data deserves that level of diligence.
I’ve taken a deep dive into this topic in my blog post. Whether you're new to VPNs or looking to cut through the noise, you’ll find plenty of practical, no-nonsense advice.