High number of downloads

Excellent app discovery
- Play Store keyword, screenshot, screen recordings optimization (ASO)
- New app store possiblities (e.g. Samsung Galaxy Store)
- App support different locales
- Support various device types
- App SEO
- Instant app trial
Excellent app stability, quality
- Ref: "Build for billions"
- Battery
- Small APK size
- No crash
- Image/Video are loading fast, no glitches
- Offline first
- Suitable error state
Excellent rating, reviews
- Handle app review properly (Reply to reviews)
- Rate app at specific moment
Excellent content & community
- Sharing flow
- Cross linking posts
- Discover relevant, timely, intesresting content
- Less toxic
- Community guidelines
- Transparency on restrictions
- Tools to help users report/improve (e.g. post goes to wrong sections)
App promotion

User will put in home screen

Ads
- Facilitate advertiser to promote ads related to users
- Customization (e.g. https://www.reddit.com/r/FortNiteBR/)
- Sponrsorship
Users subscribe for it
- PRO/PRO+
- Subscription product on new app store possiblities
Consumables
- Coins, users are willing to reward to contents they like; Being recognized by others
- Coins, chat request
- Reward user coins
Selling products
- Discount, promotions
- Gifts
- Some special in app features
- Sticker sets
- Physical products

Users see this app or is getting reminded when using other apps
- Sharing
- App Links
- App Indexing
- Notification (Churn predicition, better context, etc.)
- Instant app
- Engagment campaign with AdWord
Excellent app stability
Users are motivated to join discussions
Users have a sense of belonging to communities
- User moderators
  - https://9gag.com/gag/abGbN0L (Ranking)
  - https://9gag.com/gag/aO7mWBM
Users are motivated to come back to the app again
Content is relevant to users
Distribution (240 hrs)
Prioriziation
(References)
Many users put 9gag app on screen
- Many users (High installs)
- Put 9gag on home screen (High engagement)
Monetization in user aligned way
- Facilitate advertiser to promote ads related to users
- User is willing to pay