Here's an updated competitive analysis with links included:

Marketing Positioning

Website	Target Audience	Unique Selling Proposition	Branding	Mission
Botanix Labs	Businesses, developers	Environmentally friendly tech	Green, tech-forward	To drive sustainability in technology
Elastos	Developers, businesses	Decentralized internet infrastructure	Futuristic, secure	To build a safer, decentralized internet
Stacks	Bitcoin enthusiasts, developers	Smart contracts on Bitcoin	Professional, Bitcoin-centric	To unlock the potential of Bitcoin through smart contracts
GoBob	Bitcoin developers	Building on Bitcoin	Simple, tech-oriented	To empower developers to build on Bitcoin
ALEX	DeFi users on Bitcoin	Finance layer on Bitcoin	Financial, robust	To bring financial services to Bitcoin
Rootstock	Bitcoin enthusiasts, developers	Bitcoin smart contracts	Secure, tech-heavy	To extend Bitcoin with smart contract capabilities
Merlin Chain	Businesses, enterprises	Enterprise blockchain solutions	Professional, business-focused	To provide secure blockchain solutions for enterprises
Liquid Network	Financial institutions, traders	Fast, confidential Bitcoin transactions	Secure, efficient	To enhance Bitcoin transactions with speed and privacy

Product Offering

Website	Features and Benefits	Quality	Variety	Status
Botanix Labs	Eco-friendly solutions, blockchain integration	High	Medium	Launched
Elastos	Decentralized apps, blockchain browser	High	High	Launched
Stacks	Smart contracts, DeFi on Bitcoin	High	High	Launched
GoBob	Development tools for Bitcoin	Medium	Low	Launched
ALEX	DeFi protocols on Bitcoin	High	Medium	Launched
Rootstock	Bitcoin smart contracts	High	Medium	Launched
Merlin Chain	Enterprise solutions, security features	High	Medium	Launched
Liquid Network	Confidential transactions, asset issuance	High	Medium	Launched

UX

Website	Website UX	Tone of Voice	Support
Botanix Labs	User-friendly, visually appealing	Informative, eco-conscious	Contact form, FAQs
Elastos	Intuitive, clean	Technical, forward-looking	Documentation, Community support
Stacks	Professional, well-organized	Clear, developer-focused	Documentation, Community channels
GoBob	Simple, developer-oriented	Technical, straightforward	Documentation, GitHub
ALEX	Financial, user-friendly	Clear, finance-focused	Community support, Documentation
Rootstock	Technical, secure	Developer-focused, detailed	Documentation, Support forums
Merlin Chain	Professional, enterprise-focused	Formal, business-oriented	Contact form, Documentation
Liquid Network	Efficient, finance-focused	Professional, concise	Support portal, Documentation

Technical

Website	EVM Compatible	Whitepaper Links	Audit Links	Documentation Links	Network Currency
Botanix Labs	Yes	Whitepaper	No	Documentation	BOT
Elastos	Yes	Whitepaper	No	Documentation	ELA
Stacks	No	Whitepaper	No	Documentation	STX
GoBob	No	No	No	Documentation	BOB
ALEX	No	Whitepaper	Audit	Documentation	ALEX
Rootstock	Yes	Whitepaper	Audit	Documentation	RBTC
Merlin Chain	Yes	Whitepaper	No	Documentation	MERLIN
Liquid Network	No	Whitepaper	Audit	Documentation	L-BTC

Marketing

Website	Channels	Content	Slogan (Hero Text)
Botanix Labs	Social media, blog	Eco-friendly tech innovations	"Building a Sustainable Future"
Elastos	Blog, social media, forums	Blockchain tech updates	"The Decentralized Internet"
Stacks	Blog, community channels, social media	Bitcoin smart contracts	"Smart Contracts for Bitcoin"
GoBob	Social media, forums	Developer tools updates	"Build Everything on Bitcoin"
ALEX	Blog, social media, community	DeFi updates	"The Finance Layer on Bitcoin"
Rootstock	Blog, community channels, social media	Bitcoin smart contracts	"Build on Bitcoin"
Merlin Chain	Blog, social media	Enterprise blockchain solutions	"Enterprise Blockchain Solutions"
Liquid Network	Blog, social media, community	Bitcoin transaction updates	"Purpose-Built for Asset Issuance"